NEED

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There are numerous compelling needs facing our industry today. Of these, two needs that we believe are of utmost importance are:

The need to provide MORE FOOD WITH LIMITED ARABLE LAND

  • With a growing global population, the need for food increases while the arable land supply remains constant, or even decreases. Because of this, we need to obtain greater yields from existing farmland.

  • Crop protection products, which are known to increase yields by 50 to 80%, are more crucial now than ever before to maximize yield and quality of nutritious food.

The need for NEW WAYS TO DEVELOP CROP PROTECTION PRODUCTS

  • The time and cost required to launch new products is steadily increasing.

  • The need for new crop protection products, and for greater efficiencies in developing these products, is driven by a combination of regulatory pressure and shifts in weed and pest biology, plus the appearance of new pests.

Number of New Product Launches in 5-Year Intervals

Launch numbers adapted from Phillips McDougall, 2015

Projected Global Population

World Population Prospects - Population Division - United Nations

Industry Average Cost of Launching a New Product

New Products Costs adapted from Phillips McDougall, 2015

Arable Land Use Per Person

World Bank – World Development Indicators